We did it
On 12th June 2020 we successfully raised £5,185 with 49 supporters in 35 days

Saving our much-loved family wine business by offering home delivery of our artisan wines, while continuing to pay our fantastic employees.

by Mary Domange in London, England, United Kingdom

New stretch target

We have developed a network of small growers across the world over many years - they have become family friends and we are proud to showcase their clean, fresh and incredibly well-balanced wines in the UK. Covid19 is threatening their livelihoods. We are determined that they will stay in business to preserve the land for future generations. We also want to ensure the survival of our own business and the people we employ here in London.

We plan to expand our new home-delivery business across the UK and to offer our customers wine tastings, in-depth grower reports and small group vineyard tours in order to meet some of our growers in person. We believe that the UK is ready for a new style of online wine experience, that better reflects current trends and tastes. We already have the expertise, the network of loyal suppliers and the passion to make this a success. Your funding will go straight to improving our web presence and delivery capability. Our home delivery service will have the same values as our long-standing restaurant supply service - transparent pricing, top quality wines from small artisan growers and fantastic service. 


In normal times, we run a small, London-based, family wine business called Vinothentic, supplying some of the capital's best restaurants, including Sketch, Aqua Shard, Boca di Lupo, the Arts Club, and many more, with artisan wines produced using traditional methods. We have built long relationships with these restaurants and with the small family-owned vineyards where we source our wines. COVID 19 means we now have no income from our usual customers, but we are desperate to keep our much-loved business afloat and protect our staff and our supply chains. We also want to support the farmers whose livelihood depends on us, and who reward us every day, every week and every year with their incredible work on the vines.

On March 24th, we set up Wine at Home, in order to make our sought-after wines available for home delivery; something we have never previously attempted. The demanding sommeliers with whom we work are a good judge of our quality, and the feedback so far from our home delivery customers has been just as positive: "Delicious wine delivered really speedily. "The quality of your wine continues to amaze us!"

Click here for: More Wine at Home reviews

We have kept it simple, do not use cosmetic discounting and rely on our expertise and the quality of our products and service to generate business. 

Our wine is made by people who really care about the environment and are passionate about maintaining the land for generations to come as well as producing authentic wines which are a true reflection of the terroir.

Your contribution would help us to increase the number of growers we are able to help. We need investment to improve our website so that it is easier for people to place orders, a marketing strategy to help us reach a wider audience, and the ability to offer mixed cases -  something we currently do not have the manpower to put in place. In turn we could offer work to more Londoners at every stage of the process.

We are currently working 14 hour days, 7 days a week, to make this project a success, and we have no plans to cut back. 

See below what some of our lovely restauranteurs have to say about us in normal times...  We are already bringing the same level of service and the same amazing quality of wines to Wine at Home. Every bit of support we get will go towards making this project a success - bringing previously unavailable wines at great prices, to everyone in London and hopefully give you some wine fun along the way!

Click Here for Restaurant customer reviews from many of our happy customers. 

We will leave you with this from Laurent Chaniac, Wine Buyer for the Cinnamon Club.

"Vinothentic (now Wine at Home) is a rare find, a best kept secret in the industry" 

Thank you for reading this.... 

...and a big thank you from our fantastic growers!

We ask project owners to honour their rewards wherever possible but please note that all pledges are donations and there is no guarantee that you will receive any rewards from the project owner. Please see Crowdfunder's Terms of Use for more information regarding rewards for pledges.


This project offers rewards in return for your donation.

£50 or more

12 of 50 claimed


The Gold Reward gives you everything in the Silver Reward PLUS a personal invitation to our Annual Wine Tasting to showcase new season wines. (To be organised post-virus).

£10 or more


£10 would help us to pay our staff and our growers during the Covid crisis and we would be eternally grateful. ❤❤❤ We will also keep you updated with our progress by sending a report in 6 months time.

£25 or more

7 of 100 claimed


A £25 donation will put you on a priority mailing list giving you access to special offers and earlybird ordering PLUS a single use site-wide 10% discount code.

£100 or more

7 of 50 claimed


The Platinum Reward gives you everything in the Silver and Gold Rewards PLUS a 15% Discount Voucher valid on all the wines at the Annual Tasting.

£500 or more

4 of 24 claimed


Everything above PLUS a mixed case of exceptional, hard to find Burgundy 2015 - considered by experts to be the best vintage in 60 years. To include Rully 1er Cru Marissou (Dom Saint Jacques), Gevry-Chambertin 1er Cru Petite Chapelle (Dom Marchand Grillot), Monthelie Les Hauts Brins (Dom Laurent Boussey), Nuits-Saint-George Aux Allots (Marchard de Gramont), Chorey-les-Beaune (Dom Laboureau) and Vosne Romanée AOC Villages Machard de Gramont.

£1,000 or more

1 of 6 claimed


Everything in all the previous rewards PLUS a private virtual Burgundy tasting in your own home, for up to 6 people, with organic grower and rising star Axelle Machard de Gramont, who will present her 2015 Vosne Romanée AOC Villages and Nuits-Saint-Georges. We will supply a Champagne aperitif and a bottle of each of these 4 spectacular wines from the region's best vintage in decades, so you can taste as she talks. (To be organised post virus).

Got an idea like this?

Over £100 million has been raised from our crowd to support the projects they love! Plus tens of millions more unlocked by our partners.